Background An award-winning creative leader with more than 20 years of integrated advertising, communication and branding experience in the MENA region. Before joining RAPP as MD/ECD, Ramzy spearheaded the creative teams of some of the region’s top tier agencies, such as Wunderman, Y&R, Publicis, M&C Saatchi, and Webedia Arabia.

Holding a Masters degree in advertising and communication arts from the prestigious ALBA university in Beirut. With more than 128 international awards and recognitions, he is a creative evangelist, a forum speaker, and a sitting jury member for many international advertising and design festivals.

Why I'm at RAPP Working in a multi-cultural environment, rooted in local insights, and fueled by empathy. I love to be part of fierce team that uses refined analytics and data to create groundbreaking, memorable ideas that spark new conversations.

Background Karim boasts more than 20 years of Finance and operations experience across various industries and territories. In 2010, Karim joined the TPH group as Group CFO, based in Dubai, where he handled all financial aspects in GCC and Levant, including preparation of strategic financial planning, annual budgets, monthly and quarterly reviews and the oversight of several mergers and acquisitions. In August 2018, he was appointed as the Chief Operating Officer of RAPP MENA, looking after the day-to-day administration and operation of the business.

Why I'm at RAPP It’s a great pleasure to work for an agency that has an edge over others, with a great work environment and a team of passionate go-getters.

Background Bridget feels fortunate to have the position of Business Director at Team X, a unit within RAPP dedicated to Mercedes-Benz. With approximately 15 years of experience working at top global advertising agencies in the United Arab Emirates and South Africa, Bridget believes that people do their best work when their individual value and abilities are seen, acknowledged, and fostered. 

Why I'm at RAPP I chose this role because I felt an alignment between my personal values and the business's dedication to being “fiercely individual.” 

Background Bris is dedicated to empowering our clients, enabling them to leverage RAPP’s end-to-end capabilities and achieve their growth ambitions. Bris has broad marketing experience in advertising, media, SEO, analytics and tech across multiple industries and markets, having spent more than half of her career in the Middle East. She has a deep knowledge of customer engagement and a passion for creativity and loves bringing fun to everything she does. 

Why I'm At RAPP The people. Seriously smart and bursting with creativity. RAPP is somewhere I can naturally play to my strengths and work with some exceptionally talented people. Not many agencies in the region can match what we offer: a complete package of customer experience with capabilities across creative, data and tech. 

Background: Rolf grew up in a very open-minded family. He was always fascinated by the power of art and design, embracing his creative mind as a powerful tool to envision innovative ideas and bring them to life. His mission: to change the world and excite people through meaningful communication and remarkable imagery. Now, Rolf has joined RAPP as a Creative Director, heading up the Mercedes-Benz business for Team X and driving creativity for across RAPP’s portfolio of clients.

Why I'm At RAPP: I strongly believe that love and freedom are essential values that should be celebrated in any society. I also recognize the importance of working with experts from diverse backgrounds to foster innovation. At RAPP, I can cultivate patience and promote teamwork. I aim to demonstrate creative leadership in my passion for the automotive industry, driven by my love for automobiles.

Background Ahsan has over 15 years of proven track record delivering value within the agency and client-side setting across North America, EMEA & Middle East. Ahsan loves to solve complex problems for clients by delivering solutions that have a lasting impact and support them in their growth journey. Ahsan has worked within the Omnicom network for over 4 years and hopes to build upon that success story while making RAPP MENA the best in class within the Middle Eastern region.

Why I'm At RAPP To help build a market-leading development unit across all capabilities which will not only help us in our growth journey but also pave the path for the next generation into the world of tech. Achieving all of this while staying true to the core RAPP values is what I aim to deliver.