Newsmakers

Our people and our network are constantly in the news. Find out what the hot topics are at RAPP.

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February 07, 2019

SHRAVYA KAPARTHI, RAPP DALLAS, TALKS WITH ADFORUM ABOUT THE RELEVANCE OF SUPER BOWL ADS

February 07, 2019

Should agencies rethink the ads? Or rethink the way they're evaluated?

March 15, 2018

SABRINA CHAMBERLAIN ON CONSUMER LOYALTY WITH MYCUSTOMER

March 15, 2018

What is brand loyalty? Depends whom you ask.

December 21, 2017

PAUL BLOCKEY, RAPP LA, TALKS BIG DATA WITH ADOTAS

December 21, 2017

How does big data impact and inform brands seeking enduring customer relationships?

August 16, 2017

IS LOYALTY DEAD IN THE TRAVEL INDUSTRY?

August 16, 2017

Nick Corkill, RAPP UK, discusses customer loyalty V customer preference - and the way use of data impacts both.