Newsmakers

Our people and our network are constantly in the news. Find out what the hot topics are at RAPP.

exposure film
June 07, 2018

HAMISH McCOLLESTER, ECD RAPP LA, EXPLAINS THE BEST WAY TO VIEW YOUR CUSTOMER

June 07, 2018

He tells MyCustomer why customers are brands' heroes and how to market to them as such.

October 18, 2017

Global CEO, Marco Scognamiglio, Chats with DMNews

October 18, 2017

Listen to the podcast.

July 24, 2017

CUSTOMER CENTRICITY WITH JOHN WELLS, RAPP LA

July 24, 2017

Wells shares steps to help drive customer success with Brand Quarterly.

March 16, 2017

FOUR WAYS TO APPLY DATA FOR MORE TARGETED CUSTOMIZED EXPERIENCES

March 16, 2017

RAPP LA's John Gim discuses how to use data to connect with your customers.

March 14, 2017

FOUR STEPS FOR BUILDING CUSTOMER RELATIONSHIPS THAT LAST

March 14, 2017

RAPP Dallas' Cecy Shveid and Cody Hudson share helpful tips and tricks.

March 01, 2017

REINVENTING THE IN-STORE CUSTOMER EXPERIENCE

March 01, 2017

What exactly is pulling once-dedicated shoppers away and what can brick-and-mortar retailers do to bring them back?

February 07, 2017

THE FUTURE OF LOYALTY

February 07, 2017

Brenda Collins, Senior Strategist, RAPP UK, tells us why customer loyalty is dead.

November 11, 2016

THE MEANING OF VALUE HAS CHANGED FOR OUR CUSTOMERS

November 11, 2016

Shiona McDougall and Ben Golik share RAPP UK's findings on the meaning of value.

June 15, 2016

MAKING "CUSTOMER EXPERIENCE" EVERYONE’S RESPONSIBILITY: THREE WAYS TO PUT YOUR CUSTOMERS FIRST

June 15, 2016

RAPP UK's Roger Gagnon discusses the importance of customer experience with The DRUM.