IN THE PRESS
June 12, 2023
Asked to discuss the work of which she was most proud in 2022, Rapp SVP, U.S. health strategy lead Erica Kraus points instead to a program: Series R, an accelerator developed by the agency that will ultimately reward one fem-tech startup with Rapp’s services free of charge.
“The idea is that we’ll find an amazing startup with breakthrough potential and give them access to sophisticated services far earlier in their startup journey than they would be able to access otherwise,” Kraus explains.
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