November 28, 2017 under
Scognamiglio shares how to make the most impact with Brand Quarterly.
"Especially for marketers wanting to create deeper brand experiences, this integration of technology to offer a brand more dynamic outreach possibilities is essential... While the likes of AI are a great start, the best tech innovations - from chatbots to programmatic algorithms and recommendation engines - address consumers' needs much more holistically."
Read more with Brand Quarterly.