China

Shanghai

Shanghai

General information

Address

7th Floor, Building 11 207 Mengzi Road

Shanghai, China 200023 上海市黄浦区蒙自路207号11号楼7层 200023

Contact

Gerald Hu, Managing Director, Greater China

+86 18621872282
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7th Floor, Building 11, 207 Mengzi Road, Shanghai 200023 上海市黄浦区蒙自路207号11号楼7层 200023
7th Floor, Building 11, 207 Mengzi Road, Shanghai 200023 上海市黄浦区蒙自路207号11号楼7层 200023
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    Leadership

    Gerald Hu

    Managing Director,
    Greater China

    Background

    Gerald joins RAPP with more than 20 years’ experience with agencies like JWT, Grey, McCann and DDB, having spent most of his career in strategic planning and business development. While his expertise originally focused around IMC campaign development, in his role at RAPP, he’s concentrating more closely on digital and social eco-system establishment, to facilitate branded content generation and delivery.

    Why I'm At RAPP

    I love the thought and theory of customer journey and the way in which RAPP put these theories and principles into action with savvy tech capabilities.